THE CAMPAIGN HAS ENDED. THANK YOU FOR YOUR SUPPORT.
#FishingforFortMac Catches Big Results for Canadian Red Cross
AN UPDATE FROM OUR PRESIDENT | JUNE 2, 2016
As with most Albertans (and Canadians), the emotionally gripping images coming from Fort McMurray were terrifying to witness. We wanted to do our small part to help, and the results have more than exceeded my expectations.
I am so pleased to be able to share the help we were able to offer through our #FishingForFortMac campaign! |
Over the course of May, we distributed over 2600 #Alberta Strong fishing lures. For the first 1000 lures, 100% of all proceeds were donated to the Red Cross. Thereafter, 50% of the proceeds were donated. We also donated 100% of the 289 $12 shipping fees that were collected by our online store through this campaign. During May Long weekend, we made a donation for each of the few dozen photos that were submitted of successful outings over the weekend. Finally, for the month of May, we donated 10% of our custom lure sales to the Red Cross.
In total, fundraising efforts resulted in $20,482 donated to the Canadian Red Cross’s Alberta Fires Appeal!
I sincerely want to thank our customers from across the country. Without you, this achievement would not have been possible! I also wanted to extend a huge thank you to our dedicated staff. Every one of them really stepped up during our busiest time of the year to make sure that this campaign was fulfilled as smoothly as possible. Thank you! To the people of Fort McMurray, it is my hope that the efforts of all Canadians have helped, even slightly, to reduce the stress and anxiety felt during this extraordinarily difficult time. I wish you all the very best as you return home and begin the process of rebuilding. Sincerely, Brad Pallister, President Thompson-Pallister Bait Co. Ltd. |
I sincerely want to thank our customers from across the country. Without you, this achievement would not have been possible! I also wanted to extend a huge thank you to our dedicated staff. Every one of them really stepped up during our busiest time of the year to make sure that this campaign was fulfilled as smoothly as possible. |
#FishingForFortMac Campaign Re-opened Until May 31st!
AN UPDATE FROM OUR PRESIDENT | MAY 11, 2016
We are very pleased to announce that we have made a $10,512 initial donation to the Canadian Red Cross. When matched by the Federal and Provincial government this donation equals $31,536! We are also very relieved to hear that the fire risk within the city of Fort McMurray has started to lower. However, it will likely be weeks until residents are allowed to return to their homes. These displaced people are still relying on resources from the Canadian Red Cross. So, we have decided to make more lures and re-launch the #FishingForFortMac campaign for the remainder of May.
50% of all proceeds from the next batch of #AlbertaStrong lures sold will continue to support the Canadian Red Cross. In addition, due to significant requests, we will be adding our larger No. 0 size (2.5”, 5/8oz) to the #AlbertaStrong assortment.
Due to the incredible demand, we request patience from our customers as we work hard to manufacture these lures and get their orders out.
Finally, as an additional reminder, we will continue to donate 10% of all of our custom lure sales for the month of May to the Canadian Red Cross. If you are interested in more information about our custom lure program, please contact us.
Thank you again for all of your support!
Brad Pallister, President
Thompson-Pallister Bait Co. Ltd.
50% of all proceeds from the next batch of #AlbertaStrong lures sold will continue to support the Canadian Red Cross. In addition, due to significant requests, we will be adding our larger No. 0 size (2.5”, 5/8oz) to the #AlbertaStrong assortment.
Due to the incredible demand, we request patience from our customers as we work hard to manufacture these lures and get their orders out.
Finally, as an additional reminder, we will continue to donate 10% of all of our custom lure sales for the month of May to the Canadian Red Cross. If you are interested in more information about our custom lure program, please contact us.
Thank you again for all of your support!
Brad Pallister, President
Thompson-Pallister Bait Co. Ltd.
Thank you - The first 1000 #AlbertaStrong lures have sold out!
AN UPDATE FROM OUR PRESIDENT | MAY 7, 2016
WOW… Just wow… I am so moved by the overwhelming positive response to our new #AlbertaStrong lures.
After seeing the images of ravaged Fort McMurray, we were easily compelled to do our small part to help. On Friday morning, we quickly built a few prototype #AlbertaStrong lures and I made a commitment that the first 1000 lures sold on our website would 100% be donated to the Canadian Red Cross.
Less than 16 hours after we published this commitment onto our website, and a little more than 24 hours since the idea was first crafted, I am absolutely THRILLED to announce that all 1000 lures have been very quickly sold. Next week we will make an ~$8,000 donation to the Canadian Red Cross! This $8000 will be matched by the federal and provincial governments, and will go a long way to help the Fort McMurray evacuees!
After seeing the images of ravaged Fort McMurray, we were easily compelled to do our small part to help. On Friday morning, we quickly built a few prototype #AlbertaStrong lures and I made a commitment that the first 1000 lures sold on our website would 100% be donated to the Canadian Red Cross.
Less than 16 hours after we published this commitment onto our website, and a little more than 24 hours since the idea was first crafted, I am absolutely THRILLED to announce that all 1000 lures have been very quickly sold. Next week we will make an ~$8,000 donation to the Canadian Red Cross! This $8000 will be matched by the federal and provincial governments, and will go a long way to help the Fort McMurray evacuees!
Now… I need to ask the help of our fans and customers. When I made the commitment for 1000 lures, we did not anticipate the popularity of these lures, and the speed in which they would be claimed.
As such, I would humbly request that all of the customers who purchased the #AlbertaStrong lures be patient with us as we work to build these lures and ship them out over the next few weeks. We apologize if it takes a little longer to receive your order than you are used to. |
Next week, we will make an ~$8000 donation to the Canadian Red Cross. This $8000 donation will be matched by the federal and provincial governments, and will go a long way to help Fort McMurray evacuees. |
Next, it is very obvious that the generosity of Canadians and the demand for this #AlbertaStrong lure requires us to make a sustainable, longer term plan. Please allow our team a few days to catch our breathe, make a plan and fulfill the customer orders that have already been made. Please stay tuned for updates.
I am truly grateful for this response, and we appreciate everyone’s patience.
Sincerely,
Brad Pallister, President
Thompson-Pallister Bait Co. Ltd.
I am truly grateful for this response, and we appreciate everyone’s patience.
Sincerely,
Brad Pallister, President
Thompson-Pallister Bait Co. Ltd.
Fishing for Fort McMurray
A LETTER FROM OUR PRESIDENT | MAY 5, 2016
As most of you have heard, Alberta’s 5th largest city has been completely evacuated after being overrun with wild fire this past week. Over 88,000 people were safely evacuated from Fort McMurray in less than a day with no significant injuries or deaths. While this is a monumental achievement, there are currently thousands of families that are displaced and in urgent need of financial help.
|
The speed and ferocity of this natural disaster has hit very close to us as a family, and as a company. Images and videos taken from the area are shocking and very emotional to watch. Len Thompson Lures has been an Alberta based company since 1958. Alberta is our home, and Alberta is hurting.
The Canadian Red Cross has been designated the preferred method of helping the evacuees, and all donations will also be matched by BOTH the provincial and federal governments. It has been an incredibly tragic and painful week for so many people and we want to do our small part to help. |
Every week for the month of May, 10% of our custom lure sales will go directly to the Canadian Red Cross. In addition, we will be rush manufacturing 1000 #ALBERTASTRONG Len Thompson Lures in which 100% of the proceeds will be donated to the Canadian Red Cross. While supplies last.
Together we can make a difference! Thank you for your help and contributions.
Sincerely,
Brad Pallister, President
Thompson-Pallister Bait Co. Ltd.
Sincerely,
Brad Pallister, President
Thompson-Pallister Bait Co. Ltd.