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We often get asked why the Five of Diamonds(TM) pattern works so well...
From 0ft to 100ft, see how the paint colours we use on our Len Thompson & Northern King Lure brands change as they move deeper underwater.
TV host Wes David invites Brad & Jess to sit down and talk all things fishing and lure making on the Fishing the Wild West TV podcast.
Are you going fishing on a new lake or river and don’t know which lure to use? Here's a story by Henri-Vine Hétu.
The BC Fishing Addicts tackle (pun intended) Northern BC for Bull Trout. Here they share their top lure picks and an incredible video showcasing their weekend.
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Lure recommendations according to water body size and species by Richard Pallister.
Taking children out fishing requires a lot of patience but can be extremely rewarding. The look on a child’s face when they catch a fish just can’t be topped. Here are a few tips to help make your next fishing adventure a success.
Did you know that Northern King lures are also made at the Len Thompson factory in Lacombe, Alberta?
Scott Bulat -- Brand Ambassador for Len Thompson/Northern King -- shares his experience chasing Lake Trout with Northern King in Alberta. 
As we look back at an incredibly unprecedented and challenging year for all, we feel incredibly grateful for your support and for the good things that happened in 2020. Here's a list of 10 cool things that happened in the Len Thompson/Northern King world in 2020.
Ladies with Lennies was a photo and video entry contest promoted in 2019. The goal of the contest was to encourage women to share their passion for angling, no matter their experience level...
Custom lure client, Jerry, shares how he converted his friend Tom into a Len Thompson believer.
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FISHING IN FIVE
Take a five minute fishing trip with us to learn a few tips and tricks from our Brand Ambassadors.
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